Field notes on launching better
Real fixes for the operational stuff most builders forget. Written for solo founders and indie hackers who ship fast and don't want Stripe to freeze their account on launch day.
The 8 Categories Every Launch Needs
The real map of what your project needs before you ship. Brand, trust and legal, discoverability, conversion, monetization, analytics, launch ops, and support. A reference for solo founders who keep forgetting the same things.
What Is a Launch Readiness Score?
A launch readiness score measures how prepared a project is to ship across eight operational categories. Here is how it works, how it's calculated, what a good score looks like, and why it matters more than a checklist.
The SaaS Launch Checklist (For People Who Have Launched Before)
A real SaaS launch checklist. Not 60 generic bullet points. The specific 35 things that actually need to be done before you ship a SaaS in 2026, grouped by category, with the why for each one.
The Mobile App Pre-Submission Checklist (iOS and Android, 2026)
Apple rejects 15% of submissions. Google plays almost the same game. Here is the exact pre-submission checklist for 2026: privacy manifest, ATT, data safety form, subscription disclosures, and everything reviewers actually flag.
The Legal Pages Every SaaS Actually Needs in 2026
A real answer to what legal pages your SaaS needs before launch. Not lawyer-speak. Not a template upsell. The five required pages, what they each need to cover, and where they belong on your site.
The 48-Hour Product Hunt Pre-Launch Runbook
A tactical 48-hour countdown for launching on Product Hunt. What to do on Day 2, Day 1, launch morning, launch hour, and after. Built for solo founders who are about to hit the button.
Stripe Froze Your Account. Here Is What to Check Before You Email Support
The exact checklist to run when Stripe freezes your payouts. Based on the real reasons Stripe flags accounts in 2026: missing refund policies, missing terms, unclear business identity, and mismatched descriptors.
Apple Rejected Your Privacy Policy. Here Is the 2026 Fix
Privacy violations are the leading cause of App Store rejection in 2026. 15% of submissions fail Guideline 5.1.1 alone. Here is exactly what Apple checks, what fails most often, and how to fix it before you resubmit.
Your OG Image Is Broken. Here Is How to Test and Fix It in 10 Minutes
Your link preview shows a gray box on Twitter, LinkedIn, and Slack. Here is exactly why Open Graph tags break, how to test them, how to fix them, and how to clear the stale cache so your launch post looks right.
Your Site Has a Hidden Noindex Tag. Here Is How to Find It
Google has not indexed your site for three months and you can't figure out why. The answer is almost always a leftover noindex tag from development. Here is how to find it and fix it in five minutes.
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